About Rajeev Ratra

Rajeev Ratra is the founder & CEO of Arnima Design, a Tampa, Florida based Digital Marketing, Web Development and Content Development Company. Rajeev is a Digital Marketing Consultant with expertise in organic search optimization, social media marketing, content marketing and other online marketing tactics and strategies

Tom’s Story: How ArnimaONE Helped Him Stop Juggling Multiple Vendors

ArnimaOne - all-in-one web presence

All-in-One Web Presence Saves Time, Money & Aggravation

We talked to a lot of our customers and we found that the average business ends up dealing with at minimum 3, usually 4 and sometimes as many as 6 or more providers as they go through the process of getting their company on the web.

Tom’s Story

This is the story of Tom, one of our customers.

Tom had started a small company in the Tampa Bay area and he wanted to establish his company’s web presence. So like a lot of us, he started searching for website development companies online. He found a company that he liked, contacted them, had a series

Why You Absolutely Need a Mobile-Friendly Website

Why You Need A Mobile-Friendly Website

A mobile-friendly website is essential in this day and age.

We did a quick study and found that a large percentage (about 50%) of clients at Arnima Design still have older websites that are non-mobile device friendly.

We then checked outside their client base. We found that an even larger percentage (close to 65%) of websites were not mobile device friendly.

It is mid-2016 and the number of websites that are not mobile-friendly out there is actually quite surprising!

And here’s the kicker:

What we learned was that an astonishingly large number of people believe that they actually don’t need a mobile-friendly website!

Just to be clear, mobile devices include smart phones, tablets of all sizes and

Stop Struggling with Multiple Vendors: All-In-One Web Presence System

ArnimaONE - InboundMarketing System

We are excited to introduce ArnimaONE.

A lot of our customers have struggled with getting their web presence established. The biggest reason for this struggle is having to work with multiple vendors such as a web design company, content writer/authors, an online marketing company, social marketing specialists, website hosting company, graphics designers and more.

We came up with ArnimaONE to reduce this particular struggle. ArnimaONE is our all-in-one web presence & inbound marketing system that includes everything you need to establish your online presence.

Read about how ArnimaONE helped Tom, one of our customers to stop juggling multiple vendors and focus on his business.

ArnimaONE comes with every one of the following items:

  • A professionally designed and developed website

Why You Should Never Take Yelp Reviews Seriously

Please Don't Review Us on Yelp

Some Background

One of our ex-clients from over 10 years ago (circa 2005) posted a negative review about our company on Yelp back in late 2014. The first reaction was one of dismay. How the heck did we end up with such a review, and that too on Yelp? We decided to let emotions settle down and after a few days, we sat back and re-analyzed the situation and decided that it was not as bad as it had initially seemed. After all, this review was a complete lie and we had more than enough proof in the form of emails dating back to 2004 that substantiate that. We also discussed the issue

7 Ways to Get the Most from Your Website

7 Ways to get the most from your website

If you rely on inbound marketing, then your website is probably one of your main sources of leads and credibility for your business. And therefore, the right kind and amount of visitor traffic is essential for quality leads.

In this article, I will show you how to get the most from your website.

There are over 1.1 billion (and counting) websites on the Internet and for your website to be found, it has to appear in search engine results. And on relevant social channels. And mobile search. Oh, it also needs to mobile device friendly.

So what can you do to get your website in front of the right visitors?

Make it Mobile Device Friendly

First and