The Website Hosting Dilemma Would you put cheap gas in an expensive BMW? Most of us would not. Similarly, would you trust your website to a shady hosting company? It’s sad that many people happily invest tens of thousands of dollars into their website but balk at spending $50 per month for a reputable website hosting […]
Here is a visual look at the 9 important elements of a high quality website (extract appears below). Your website is your main identity on the Internet. As you design (or redesign) your website, pay particular attention to the following items: Extract from the Infographic: Quality Content Don’t scrimp when it comes to content. […]
For a lot of marketing and operations executives or financial controllers, it is normal to start questioning the recurring expense of SEO, especially if it has gone on for what may be perceived to be an extended duration. Should you stop SEO efforts on your website? It is actually a bit of a difficult question […]
How do you know when it is time to redesign your website? I got a call from a client, Mary, a couple of weeks ago. Mary had some questions about her website and wanted to discuss them with me. During our conversation, she asked me if she should think about redesigning her website. (Note: This […]
This question about using paid search and social advertising vs SEO comes up quite often when we are discussing web marketing strategies with prospective clients and customers. A lot of people want to know whether it is better to invest in paid advertising (also known as pay-per-click advertising or cost-per-impression advertising) or in organic search […]
Website performance is often overlooked during the design and development process. The amount of time it takes for a website to “load” impacts most everything from a user’s experience on desktop and mobile devices to search engine crawl rates and can also affect its rank on search engines. Generally, websites that load fast get longer-lasting […]
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- 9 Important Elements of a High Quality WebsiteFebruary 15, 2017 - 7:00 am
- Don’t Stop SEO on Your Website Before You Read ThisFebruary 1, 2017 - 7:00 am
- When is The Right Time to Redesign Your Website?January 18, 2017 - 7:00 am
- Paid Search and Social Advertising vs SEOJanuary 15, 2017 - 7:00 am
- Tom’s Story: How ArnimaONE Helped Him Stop Juggling Multiple VendorsDecember 7, 2016 - 7:00 am
- Why You Absolutely Need a Mobile-Friendly WebsiteNovember 23, 2016 - 7:00 am