Social Media Marketing Archives

You have a Brand New Website….What Next?

When it comes to Marketing using Internet, visitor traffic is the lifeblood that powers lead generation and this, in turn, fuels sales and ultimately, impacts your bottom line.

The beauty of the Internet is its ease of access for everyone, however, people must be able to find your website on the Internet before they will become visitors! Remember, your website is your main source of leads and credibility…and it is one of about 600 million on the Internet. That is over half-a-billion websites.

For your brand new website to be found, it has to be visible in search engine results. And on social channels. And on mobile devices. And it needs regularly updated

7 Ways to Get the Most from Your Website

If you rely on inbound marketing, then your website is probably one of your main sources of leads and credibility for your business. And therefore, the right kind and amount of visitor traffic is essential for quality leads.

In this article, I will show you how to get the most from your website.

There are over 1.1 billion (and counting) websites on the Internet and for your website to be found, it has to appear in search engine results. And on relevant social channels. And mobile search. Oh, it also needs to mobile device friendly.

So what can you do to get your website in front of the right visitors?

Make it Mobile Device Friendly

First and

Leveraging Your Expertise Through Social Media

While many people use social media for their own personal endeavors, whether to communicate with friends, share their favorite articles and stories, or connect with their next potential employer, an increasing amount of users are also looking to these social platforms to do business. Here’s how you can leverage your expertise through social media.

Business owners want to know the different between the 4 major social platforms (Facebook, Twitter, LinkedIn, Google+) and how to leverage each site for their business.

In response to this question, Zintro, a business network that connects clients with experts in a large variety of business areas, has produced this infographic, “Leveraging Social Media To Showcase

Tags: Facebook, Google+, LinkedIn, Pinterest, Twitter|

Small Businesses That Get It Right On Pinterest

I’m sure by now you’ve at least heard of Pinterest. If not, feel free to zip on over to the site and I’ll see you in a few days after you’re done creating your holiday dinner menu for the next 5 years and completed redecorated your home 3 times over.

Pinterest Is a virtual bulletin board of all your favorite ideas and finds. Yes, it’s great for finding recipes, DIY projects, and the latest fashion trends, but companies are now jumping on to the Pinterest bandwagon. It’s a great way to showcase your company culture, products, research customer segments and increase brand recognition.

For small businesses, this can be especially difficult. In order to utilize Pinterest

Tags: Pinterest|

Pinterest: Where The Big Spenders Shop

I’ll never forget my first pair of Tory Burch boots. One, because they’re my favorite pair of shoes in my closet, and two, I paid for them all on my own. Now, $350 for a pair of boots may not seem like a lot to some of you, but for a poor college student who had been saving up for months, it seemed the equivalent to a down payment on a house.

Every retail site knows that social media is their friend. Social media sites drive traffic based on sheer user numbers, but also from a trust factor. When it comes to clothing, I’m probably going to trust

Tags: Online Shopping, Pinterest, Social Platforms|